Sheldon Miller-Embry
Professor Hem Paudel
English-102
2-4-14
Informational Report
After
interviewing two successful and happy business owners it is clear that writing
plays a significant role in all kinds of business professions that students in
college today are studying to grow up and pursue in their future. When
interviewing the owner of three local Bearno’s restaurants in southern Indiana
it was obvious to see the importance of different kinds of writing that he must
do to keep his business up and running. Also after interviewing the owner of a
gym for cheer and gymnastics the similar significance of professional writing
techniques was distinct. Even though the types of writings in business
professions usually are not as lengthy as writing in other professions they are
still detrimental to the growth and production of these businesses.
Kirk
Johnson, the owner of three local Bearno’s restaurants made it clear that
without his daily writing for his businesses he would not be where he is today.
Kirk is a fairly wealthy man with a laid-back and friendly attitude that you
might not expect from a busy restaurant owner. He attended a small community
college while working at Ford where he graduated with his business degree. During
the interview he says “I constantly have to stay on top of things here and all
of the writing I do really helps me keep up with it all”. Obviously his
writings like his emails that he sends out and receives daily keeps everything
organized. He says that he hasn’t written an official academic piece since
college because there is really no need for them in his business. He relies
solely on his non-academic pieces such as his emails, the rules and regulations
for his employees and coworkers, and also advertisement to run his business.
Another
local business owner Karen Mckinley runs a gymnastic and cheer gym, All Starz, where she teaches and previously coached a
competitive cheer team. She did not go to college, instead she began work the
day after she graduated at a bank where she worked and coached cheerleading on
the side when she could. She says during the interview “I started All Starz in
1982 at Becky Seiler Dance Studio by renting space from her, and I actually
started coaching when I was 16 when I was a competitive gymnast”. Even though
she did not attend college she still successfully runs her business for over
thirty years. She says she spends about two hours a day between answering and
writing emails, schedules, and reports. She also has a website or media page
for her business that has a blog on it.
These two
owners and the way that they run their businesses are very similar when it
comes to the types of writing that they do. Even though one owner went to
college and got his degree and the other did not, both are successfully running
their businesses, so obviously just because you don’t go to college or have the
opportunity to doesn’t mean you can’t pursue and live your dream. And even
though these businesses are very different, both are owners and use rather
similar writing techniques to run their businesses. They both rely heavily on
their non-academic writings like emails, reports, schedules, and
media/advertisements to keep their businesses running at optimal levels.
One
non-academic source that I found was the actual menu for Bearno’s restaurants
in southern Indiana which is a vital piece of writing for this business. These menu
must display total complete correct grammar and intrigue the audience for his
business to make any money. Kirk’s degree definitely helped him out when
getting these menus organized and correctly written in a way that attracts
potential customers. Another non-academic piece I found was the web page for
All Starz Gymnastics. This crucial media piece must also be completely correct
with all information and organized in a way that clearly portrays the
atmosphere of All Starz and what All Starz is all about along with what they
have to offer. These two pieces are major written pieces that affect the outcome
of their businesses.
One form of academic
writing in the business field I found was an overseas business report showing an
import tariff system and many other financial properties that come in to play when
shipping items in and out of Honduras but can be applied to countries all over the
world. This report is an official piece that is a crucial part of all big businesses
that use imports and exports, and without this organized report communicating the
different charges and taxes may be misinterpreted which could have a negative impact
on both sides of business. One more academic piece found was a market report for
ecommerce sales and profits. This can be very effective when a certain business
wants to look to improve their revenue and writing this information correctly and
getting all of the right information on this topic is detrimental to the success
of a business.
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